Summer Gifts in Japan: The Ultimate Guide!
Karina Ikedo
In Japan, gift-giving is a big part of the culture, especially during the summer’s Ochūgen season (tradition of giving gifts). It’s a time to thank you with gifts showing appreciation, respect, and a little summer joy. People usually give tasty treats or practical items to bosses, clients, family, and close friends.
It’s a lovely tradition, and joining in is easier than you’d think. Even something like tableware can bring a sense of calm during those hot, sticky days. So why not join in? It’s the perfect moment to give back to those who always have your back. Keep reading to uncover gifts that feel like a summer breeze and bottle up the magic of Japan’s sunny season!
The Tradition of Summer Gifts in Japan
As mentioned earlier, the summer gift-giving tradition is called Ochūgen, a feel-good tradition that’s been around for centuries! It lasts from July 1st to July 15th and is a way to say thanks with a gift, whether for family, friends, coworkers, or business partners.
Timing matters, too. People usually give Ochūgen gifts between early July and mid-August, depending on where they live. While the vibe has shifted slightly, Ochūgen is still a big deal, especially in business. Choosing the right gift takes a little know-how and a lot of thoughtfulness, but don’t worry—we’ve got tips!
Top Traditional Summer Gifts in Japan
Seasonal Fruits
Japan is famous for its next-level fruit, from juicy, perfectly grown, to almost too pretty to eat, luxurious Japanese fruits. Gifting seasonal favorites like mangoes, peaches, cherries, and melons is super common and always a hit in summer. If you want to impress, go for the luxury stuff. Like the legendary Yubari King Melon, it is often packed up like a work of art!
Wagashi
Wagashi are traditional Japanese sweets that pair perfectly with green tea, especially in summer. Popular seasonal varieties include mizuyōkan (a cool, jelly-like dessert made from red bean paste) that’s light and refreshing.
There’s also warabimochi (a sweet made of bracken starch, usually served chilled for that extra summer vibe. And then there’s suikanshuku (a persimmon-flavored sweet) that brings nostalgic charm to the table. These treats are simple, delicate, and just right for warm-weather snacking.
Japanese Tea
Green tea is a go-to gift in Japan. But in the summer, other Japanese teas like sencha (green tea) and mugicha (barley tea) steal the spotlight. Sencha is a classic, but mugicha is the real summer favorite. It’s caffeine-free, super refreshing, and usually served cold, making it a perfect way to cool down when the heat hits.
Somen
Somen are thin, white noodles made from wheat and a summer favorite in Japan. It is usually served cold with a tasty dipping sauce. Many families enjoy them when it’s hot out, so somen gift sets are a pretty popular pick. Some even come with nicely packaged sauces and little extras to make it more special.
Can’t make it out here, but do you want to try some exclusive Japanese summer treats? Check out TokyoTreat! TokyoTreat delivers limited-edition Japanese noodles, drinks, snacks, and sweets right to your door so you can enjoy the latest Japanese drinks directly from Japan!
Modern and Trendy Summer Gifts in Japan
Cooling Goods
With Japan’s hot and humid summers, anything that helps beat the heat is a thoughtful gift. Sensu (folding fans) are a classic; they’re practical and often come with beautiful traditional designs. Cooling towels are another popular pick. They’re made from special fabric that stays cool when wet, perfect for staying refreshed on the go. And if you’re leaning more modern, mini USB fans are a fun and handy option!
Skincare Sets
If you want to give a great summer gift, Japanese skincare products that feel cool on your skin are an awesome choice! Some face cleansers start warm to clean your skin, then turn cool to make your face feel fresh and your pores tighter. And if you get sweaty or sticky, special body wipes with powder can quickly wipe it all away and leave your skin feeling dry and soft. These cooling skincare products make taking care of your skin in the summer super easy and refreshing!
Tips for Choosing the Perfect Summer Gift
When picking out an Ochūgen gift, it’s always a good idea to keep the recipient’s tastes in mind. Whether they’re into traditional things or prefer something more modern, it’s all about choosing something they’ll enjoy. Presentation is also a big deal in Japan, so go for something nicely wrapped or boxed.
Be careful with gift choices. Knives, scissors, and sets of four are considered unlucky. And don’t forget to include a short note! A simple message saying thanks goes a long way and makes the gift feel even more thoughtful.
Why should you give a summer gift?
People in Japan give summer gifts not just for tradition but to show appreciation, respect, and a bit of heart. The right gift can make someone’s day, whether it’s seasonal fruit, sweet treats, or cool little gadgets. So next time summer rolls around, lean into the spirit of gifting. It’s a small gesture that goes a long way. Have you heard of the tradition of Ochūgen before? Do you have a go-to summer gift? Let us know in the comments below!
Related articles
Tama and Even More Iconic Animals from Japan!
Japan has many beloved animals, such as Tama the Cat, that have become cultural symbols. Whether famous for their loyalty, unique charm, or connection to local history, these animals have captured people’s hearts worldwide.
Guinness World Records: Discover the Smallest Park on Earth!
When you think of Japan, you might picture cherry blossoms, sushi, or those super speedy bullet trains zooming around. But Japan is also a big deal when it comes to breaking Guinness World Records! Whether ridiculously tiny or impressively huge, Japan is snagging records left and right. The latest jaw-dropper? A park in Nagaizumi, Shizuoka...
Animal Café Etiquette: How to Enjoy Pet Cafés and More!
If you’ve planned to visit Japan before, chances are you’ve heard of an animal café. They’re great destinations for people who can’t own pets or are away from their creature companions. And there are often tasty treats and drinks to enjoy as well. But while you might be excited to play with a puppy or stroke...
Mascot Mayhem: Five Animal Icons You’ll Love!
The character mascot is unique and lovable in Japanese culture. Let’s look at five of the most beloved animal mascots in Japan!
Corporate Gifts from Japan You Should Try!
In Japan, corporate gifts are a great way to build strong relationships with colleagues and business partners. Even the smallest present is a sincere gesture of appreciation, strengthening bonds in personal and professional settings.