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Red roses next to some heart-shaped hard candy.
Red roses next to some heart-shaped hard candy.

Valentine’s Day Candy: The Best, Straight from Tokyo!

Thalia HarrisThalia Harris
Published Time
Posted on January 19, 2023

Valentine’s Day candy is one of the best seasonal treats out there, and if you’re looking for a lovely gift to give to the person you care about, you only need to travel around Tokyo to find it!

There is no superior method of expressing your feelings than giving a thoughtful present consisting of sugary delights! The city is famous for the delectable and one-of-a-kind candies that it produces! Since February 14th is just around the corner, let’s look at some treats you can enjoy!

Chocolate, chocolate, and more chocolate!

Tokyo has a diverse selection of chocolate for people who prefer sweeter treats. KitKat is a brand of chocolate bars that is extensively accessible in Japan. It is a well-liked option among people who really like Valentine’s Day candy!.

An array of gourmet chocolates. Some of them are shaped like lips, as a theme for Valentines Day candy.
Gourmont chocolate is perfect for Valentine’s Day! Image via Shutterstock

However, in contrast to other countries, the Japanese KitKats are available in many different flavors! These range from the more conventional milk and dark chocolate to more out-of-the-ordinary selections like matcha green tea and sweet potato.

A bag of pink Kitkats surrounded by Valentines Day decorations.
KitKats are good for all seasons. Image via Shutterstock

A chocolate cookie brand called “Shiroi Koibito” uses milk and butter from Hokkaido. These cookie sandwiches are more luxurious, making for a delectable and decadent omiyage (souvenir) guaranteed to win over anyone who tries it!

You can also get your loved one some ruby chocolate as well! Ruby chocolate comes from a red cocoa bean, has a berry taste, and it’s pretty versatile, too! While KitKat is expected, ruby chocolate ice cream, cookies, and macarons are very popular in Tokyo!

Can’t wait to enjoy yourself for Valentine’s Day? Check out TokyoTreat! TokyoTreat sends all kinds of fun Japanese treats right to your door!

Classic Japanese Sweets for Valentine’s Day Candy!

Mochi is an excellent present alternative for people looking for something slightly more conventional. Mochi is a sweet rice cake typically filled with sweet bean paste or fruit. You may find mochi at Japanese grocery stores. 

Pink mochi brownies with fruit inside, a good example of Valentines Day candy.
Mochi is a classic Japanese treat that you can turn on its head for a Valentine’s Day twist! Image via Shutterstock

It is a Japanese dessert that has been around for generations and is still quite popular today. Because of the belief that it will bring the recipient good luck, mochi is a famous Valentine’s Day present!

Last but not least, why not give mizu yokan a shot if you’re looking for something that’s genuinely one of a kind? It is a hard jelly dessert made of red bean paste, sugar, and agar. Mizu yokan is a popular sweet treat and is eaten according to Japanese custom!

A plate of red bean mizu yokan, a classic twist on Valentines Day candy.
Mizu yokan is an upscale, Japanese classic sweet! Image via Pixta

It doesn’t matter what kind of candy you get for your Valentine; they’ll surely enjoy it no matter what! In addition, if you are searching for a unique approach to gift-giving, you can wrap it in a traditional Japanese furoshiki cloth! A furoshiki cloth is a piece of clothing people use for gift wrap!

Dagashi: Affordable Snacks!

One of the most well-liked options is dagashi, which refers to a specific kind of traditional Japanese snack. These snacks tend to come in inexpensive packages. Because they come in a wide variety of flavors and textures, these snacks are ideal for sharing with your significant other and great for the occasion. 

A shot of chocolate-covered umaibo, which is a corn snack.
Image via It’s a Piece of Cake

Umaibo is a puffed corn snack with various flavors like cheese and chocolate, and kayabaki is a sweet, soy sauce-flavored sweet. This is comparable to hard candy, two of the most popular dagashi alternatives. Both of these are puffy corn snacks!

Though umaibo typically tastes like soy sauce, on Valentine’s Day, people can enjoy a milk chocolate version of this dagashi! While others might opt to give more luxurious chocolates to their loved ones, feel free to reward yourself with this affordable Valentine’s Day candy!

Ame: Hard Valentine’s Day Candy!

Another fantastic choice is ame, a hard candy frequently flavored with fruit extracts and essences. These sweets are famous not only among Japanese children but also among Japanese adults.

A bowl of hard candy. It features colors of red, yellow and pink.
There are plenty of hard candy options in Japan! Image via Pixta

They come in various tastes, ranging from strawberry to green tea, and are accessible in Japan. They are an excellent choice for a thoughtful Valentine’s Day candy present!

What do you want for Valentine’s Day?

In conclusion, on Valentine’s Day, Tokyo provides a wide selection of candies that are not only delectable but also unique! Their options range from time-honored classics like dagashi and mochi to more contemporary creations like KitKat and Shiroi Koibito!

Therefore, whether you are looking for a straightforward sweet present or something unique, you will be satisfied by Tokyo’s candy scene! Which of these excellent Valentine’s Day candies and snacks would you like to try! Let us know in the comments below!

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